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Equity Financing: Partnering with an Angel Investor

  Arthur F. Rothberg, Managing Director, CFO Edge, LLC  
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  Article Summary  
High-growth companies and start-ups frequently seek equity investors to fund activity needed to reach aggressive business objectives.

The article reviews the process of finding and partnering with an angel investor. It also includes links to five online resources that identify angel investors and present in greater detail the process of connecting with the best one.

Equity financing is not the right funding solution for every business as it involves sacrificing a degree of ownership, autonomy and control. Owners and executives must weigh this against the possibility that their business could flounder because of insufficient capital.

Most successful investors are inundated with opportunities to invest, and it takes considerable effort—and a bit of good luck—to be invited to make a pitch. An experienced outsourced financial services provider can be invaluable in facilitating this process, not only helping to find an appropriate equity financing source, but also assisting to negotiate and structure an equity agreement that meets the needs of all parties.

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